One Night on iPhone 7
While at Media Arts Lab, I worked on the ‘Shot on iPhone’ campaign for the launch of the iPhone 7. To highlight the iPhone’s new low-light camera, we commissioned 22 everyday iPhone users across 6 continents to capture one single night on Earth. My role was to curate the subjects for the photographers to shoot. These were designed to portray the night in all its form from dusk to dawn.
Select images from the 'One Night' were displayed on billboards in 25 countries around the world.